Postgraduate Certificate in Brand Management for New Car Sales

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Overview

Learning outcomes

Course content

Brand Strategy Planning

Consumer Behavior Analysis

Digital Marketing for Automotive Industry

Brand Loyalty and Customer Retention

Sales Techniques and Negotiation Skills

Market Research and Analysis

Effective Communication in Sales

Brand Management in Competitive Markets

Brand Positioning and Differentiation

Ethical Considerations in Brand Management.

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90