Undergraduate Certificate in Marketing Analytics and Insights

 Flexible learning: Enroll today to start learning anytime, anywhere
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Overview

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Learning outcomes

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Course content

1

Introduction to Marketing Analytics

2

Data-Driven Decision Making

3

Consumer Behavior Analysis

4

Marketing Research Methods

5

Digital Marketing Analytics

6

Predictive Analytics for Marketing

7

Social Media Analytics

8

Marketing Metrics and Performance Measurement

9

Data Visualization for Marketers

10

Ethics in Marketing Analytics

11

Consumer Behavior Analysis

12

Marketing Research Methods

13

Data Visualization for Marketers

14

Marketing Analytics Fundamentals

15

Advanced Marketing Metrics

16

Social Media Analytics

17

Predictive Analytics in Marketing

18

Digital Marketing Analytics

19

Customer Relationship Management

20

Market Segmentation Strategies

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90

Career Path

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Key facts

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Why this course

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Frequently asked questions

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Learn to analyze data and gain insights to drive marketing decisions in this undergraduate certificate course in Marketing Analytics.

Showcase your achievement with a professional certificate upon successful course completion.