Postgraduate Certificate in Marketing Analytics

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Overview

Learning outcomes

Course content

Data Visualization for Marketing Analytics

Marketing Research and Analysis

Digital Marketing Strategies

Consumer Behavior Analysis

Marketing Analytics Tools and Techniques

Social Media Analytics

Predictive Modeling in Marketing

Customer Relationship Management Analytics

Marketing Metrics and KPIs

Econometrics for Marketing Analysis

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90