Professional Certificate in Google Ads for Brand Awareness

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Overview

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Learning outcomes

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Course content

1

Introduction to Google Ads for Brand Awareness

2

Creating Effective Ad Campaigns

3

Targeting the Right Audience

4

Measuring Brand Awareness Success

5

Optimizing Ads for Maximum Impact

6

Introduction to Google Ads for Brand Awareness

7

Understanding Brand Awareness Metrics

8

Creating Effective Brand Campaigns

9

Targeting the Right Audience

10

Crafting Compelling Ad Creatives

11

Utilizing Google Display Network

12

Leveraging Video Advertising

13

Optimizing Campaign Performance

14

Analyzing and Interpreting Data

15

Best Practices for Brand Awareness Campaigns

16

Introduction to Google Ads for Brand Awareness

17

Setting Up Google Ads Campaigns

18

Keyword Research for Brand Awareness

19

Ad Copywriting for Brand Awareness

20

Ad Extensions for Brand Awareness

21

Targeting Strategies for Brand Awareness

22

Budgeting and Bidding Strategies for Brand Awareness

23

Tracking and Measuring Success for Brand Awareness

24

Optimization Techniques for Brand Awareness

25

Advanced Strategies for Brand Awareness

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90

Career Path

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Key facts

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Why this course

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Frequently asked questions

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The Professional Certificate in Google Ads for Brand Awareness teaches effective strategies to enhance brand visibility and engagement using Google Ads.

Showcase your achievement with a professional certificate upon successful course completion.