Postgraduate Certificate in Marketing Automation and CRM

 Flexible learning: Enroll today to start learning anytime, anywhere
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Overview

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Learning outcomes

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Course content

1

Marketing Automation Strategies

2

Customer Relationship Management Fundamentals

3

Data Analytics for Marketing Automation

4

Integrated Campaign Management

5

Advanced CRM Technologies

6

Marketing Automation Fundamentals

7

Customer Relationship Management Strategies

8

Data Management and Analysis

9

Email Marketing Automation

10

Social Media Marketing Automation

11

Marketing Automation Platforms

12

Lead Generation and Nurturing

13

Campaign Planning and Execution

14

Personalization and Segmentation

15

Metrics and Reporting in Marketing Automation

16

Introduction to Marketing Automation and CRM

17

Understanding Customer Relationship Management

18

Data Management for Marketing Automation

19

Marketing Strategy and Automation

20

Email Marketing and Automation

21

Social Media Marketing Automation

22

Analytics and Reporting in CRM

23

Implementing CRM Systems

24

Customer Segmentation and Targeting

25

Automating Customer Journeys

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90

Career Path

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Key facts

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Why this course

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Frequently asked questions

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Advanced course focusing on marketing automation and customer relationship management strategies, equipping professionals with skills to enhance marketing performance.

Showcase your achievement with a professional certificate upon successful course completion.